Cultural Relations in the New Normal

Cultural Relations in the New Normal cover - title text on a soft orange-beige background.

Alteration was a programme that consisted of a series of online events for professionals in the cultural field running from April to July 2021. It was aimed at defining new, efficient approaches to establishing, building, and developing intercultural relations and connections between EU and Ukrainian cultural and civil society actors in conditions of pandemic-induced uncertainty, changes, and instability.

Alteration was the result of a mutual initiative of the EU Delegation to Ukraine and the Ukrainian Institute, supported via the EU-funded Cultural Relations Platform. The programme covered such questions as: how should international cultural relations adapt to this ‘new reality’? How should digital tools be used for better efficiency? What best case practices exist in international cultural relations and among cultural institutions in the EU and in Ukraine that can be of use to other institutions? And, lastly, how can cultural initiatives and products be promoted using digital tools?

This handbook is also part of the Alteration programme, drawing on key lessons and cases related to the programme’s topics. It offers a glimpse at several case studies in order to shed light on how exactly international cultural relations were made possible in 2020 and 2021, focusing on projects delivered by mainly Ukrainian and European organisations.